Upon receiving an order for our “Google My Business” service, we commence with a preliminary analysis of the client’s profile. This evaluation delineates both the aspects in which the profile excels, as well as those necessitating enhancement.
The assessment is systematically segmented into specific sections, each accompanied by a streamlined summary designed to facilitate comprehension by the client.
As a digital agency, we proffer white-label services to our clientele, of which “Google My Business” profile optimization is one. Due to confidentiality constraints, client identities remain undisclosed; however, we reference this instance as the “beauty clinic case study,” denoting the client’s industry category for illustrative purposes.
Our scrutiny revealed that the business had not exploited its full potential in terms of category selection and had omitted specific service areas. A positive observation was the accurate completion of product information, complemented by a handful of published posts.
Post-audit, we embarked on the enhancement process, adding and revising profile details. These methodologies form an essential component of our strategy to bolster the visibility and reach of a “Google My Business” profile.