We Create Pages That Rank With Our On-Page SEO Service
Optimising a page can be difficult without the correct techniques. Our process will give you the best chance at ranking for your desired keywords.
What is On-Page SEO?
SEO stands for Search Engine Optimisation or Optimization if you’re in the US. Every time you create a new page On-page SEO should be done while creating the page, rather than doing it after the page has been created as google will need to reindex the page.
On-page SEO relates to the organic SEO tactics used by webmasters to optimise individual webpages to make them rank on search engines without the need for advertising. Increasing your rank on search engines improves your chance to gain other keyword rankings which then generate more organic traffic.
In a short explanation, On-Page SEO is everything that you can see on that singular page, The main factors of this SEO technique are Titles, Heading, URLS & Images.
Our On-Page Process
On-Page SEO Audit
We will start by creating an On-Page SEO audit of your website to show you what improvements need to be made.
Analytics
We will then look at your website analytics to see the current keywords you're ranking for on search engines, bounce rate, clicks & impressions
Competitor Research
If you're unsure about your competitors we will find some. This helps to see what they're currently doing to make their website rank.
Keyword Research
After doing our competitor research we will see what keywords they use then utilise the same ones. We will check the difficulty of ranking on similar keywords giving you an edge by ranking for more keywords.
On-Page Optimisation
It's now time to make changes to your website! To start your ranking journey we will start by adding keywords from our research to your page headings, URL's, Meta Description, text, media & links
Content Creation
When adding new keywords to your website sometimes the content needs to be adapted so it makes sense or more internal pages needs to be created.
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What Contains On-Page SEO?
Your titles should contain the keywords you’re trying to rank for and should attract the reader’s action making them click on your articles.
Page descriptions are also known as meta descriptions that are seen when a user finds your page on a search engine. It is around 160 characters that appears below your title.
A page URL should represent what the content is about and include the keyword you’re trying to rank for.
Heading tags separate your content into sections and are an excellent place to insert your related keywords.
By adding Alt tags to your images it helps visually impaired users read your content easier with screen readers and also helps search engines can understand them better.
Content on each page should include different elements such as text, images & videos. Not only does your website look better it also helps you rank easier as google will display multimedia elements on different parts of their search engine like google images.
Interlinking your pages with relevant internal pages on your site helps users progress on your website instead of them clicking off after reading that information. It also helps search engines find your newly created pages.
Making your site easy to navigate keeps users on your website decreasing your bounce rate which enhances your search rankings.
A website that isn’t designed correctly for your target audience can cause users to leave your website. In the long term, this will hurt your rankings.
The best way to give your website a fighting chance is to check your competitor’s websites and see how they are designing. From there you’re able to combine their styles and make a better website overall.
Simple rules:
It doesn’t work in editor. Preview in Browser for changes!
Add as many accordion items as required.
Every accordion item panel should house only one image!
Open the Elementor Navigator to see the structure and find out required custom class names.
You should define “min-height” of the Inner Section with the custom class name “.ob-img-switcher-wrap” (prevents the adjacent content jumps).
Delete this hidden Text Editor widget once you got the point 🙂
How it works?
Insert any photo from the Media Library to the accordion content panel. That very photo shall become hidden in front-end but visible on-click in the neighbor column.
It’s good idea to make all the images equal size (w/h).
All the required CSS and JavaScript code belongs to Elementor’s Custom Code file, see:
Dashboard > Elementor >Custom Code :: Accordion Image Swapper (OoohBoi)
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Frequently Asked Questions
SEO stands for search engine optimisation (UK) / search engine optimization (USA)
On-page SEO includes page content such as the following image optimisation (Alt tags), keyword optimisation, Schema markup, and more. Pretty much everything on that page.
Keyword research is the way you find and target what people are using to search on search engines.
On-page SEO is used for optimising each web page in order to rank it higher in search engines.
Off-page SEO is used for enhancing your brand’s authority via link building.
Yes, Each page or post you create gives you a chance to rank on another keyword.
Site speed plays a ranking factor in googles algorithms. If you have a slow website google reduces the number of crawlers it sends to your site.
A search engine is a web-based tool that enables users to locate information via keywords. The most popular search engines are Google Search & Bing Search.